Actually this could be about selling my personal computer – I have one I need to get rid of. But no, this is about the other PC.
The new Starbucks advert is all about somebody changing their name to that associated with a different gender. There are several adverts that are all about how beautiful we are just the way we are (one for products that make us smell different to the way we smell).
It is interesting how the advertising industry has been so quick to find a way to sell current issues. Soon the moto will need to be “black lives sell”.
Did you ever wonder about why there are so many different groups represented in adverts? Earlier this year an advert featuring three men was banned because it did not include women, on the grounds that it was “harmful”. The advert did not say anything about gender, it just featured three men. The company had around 90% male clients, so I guess you could argue that they were causing themselves harm by not tapping in to a female market.
Personally I find the Starbucks add much more objectionable, because I get an impression that they are using people.