I really think NFU Mutual need to think twice about their adverts. I always thought that the old adverts that proudly announced they only rejected 1 in 50 claims was not altogether encouraging. Now they have another advert saying that their customers prefer a reliable insurance company. I just wonder what the question behind that was. Maybe “Do you prefer an insurance company that is reliable or one that is unreliable?”. I mean – who does not want a reliable insurance company?
I remember working on ideas about what we wanted to see change in the world as we passed the year 2000. Originally there were 8 Millennium Development Goals. Today the UN has a well developed set of 17 Sustainable Development Goals. There is some criticism of the goals for a number of reasons (not sure I have seen any policy that has not been criticised). But this is what we have.
Today we see a global system that is monitored and reported on so that we can all challenge our countries on how they are performing. This is our global to-do list. I thought I might just look at each one in turn over the next 17 days.

One of the interesting complaints is that they are inter-dependent. It would be really good if we could have a simplistic world, but it is complicated, it is messy.
Today we hard that deprived communities have twice the death rate of rich communities in the UK in relation to COVID. We also heard some time ago that black people were twice as likely to die from COVID than white people. Is it possible that these are actually saying a similar thing – that social deprivation and being black tend to go together – and that leads to more deaths. Possibly. We will know soon. I really hope all the arguments over statues stop soon and we get more focus on to issues like this.
I’ve been looking at government guidance on how to stay safe recently. I have a couple of comments:
- Over complicated – there are so many documents referencing other documents a small business cannot hope to read all of it.
- Not stable – it changes regularly and there is no marking to show.
So I thought about this and decided I would put together a simple poster that was simple and easy to remember.

My post midnight walk tonight was not as peaceful as before. Somebody actually spoke to me as they passed. Came as a shock – I think that is the first person outside of my gate that I have spoken to in a couple of months.
And my decking oil was delivered today. I was surprised to see it being delivered by a young teenager. Looks like this is a way the company are getting workers back to work – allowing children to go to work with parents.
I saw a call for dogs to be allowed to go to work with owners after lockdown to avoid causing them distress.
Work life could be very different for some over the next few weeks.